About Our Mission
When you buy from the National Geographic Store, you help support critical projects around the globe.
Since its inception in 1888, the National Geographic Society has given more than 11,000 grants supporting exploration, conservation, cultural preservation and education. Learn more about current and ongoing projects.
Your Purchase Is Powerful
We partner with artisans from economically and politically unstable areas of the world, providing them with incomes while preserving unique techniques and traditions. We couldn’t accomplish this important work without the support of customers like you. To go behind the scenes with our buyers, and to learn more about how your purchases support our mission, visit the National Geographic Online Store Blog.
Cause an Uproar
Populations of lions, tigers, cheetahs, leopards, jaguars, and other top felines are declining at an alarming rate. National Geographic’s Big Cats Initiative supports on-the-ground conservation and education projects to help save these beloved species in the wild. Read more at Cause an Uproar.
Lost Giant of the Cretaceous
Bigger than a T. rex, Spinosaurus is the largest known predatory dinosaur. A century after the first discovery of the species, Emerging Explorer Nizar Ibrahim has now unveiled the most comprehensive Spinosaurus skeleton yet. Learn more about the exhibition currently at the National Geographic Museum.
The Sustainability Diet
Food is a source of cultural identity across the globe. By studying how different regions and cultures gather, prepare, and distribute food, could we find the answer to ecological sustainability for an ever growing population? Learn more about the Future of Food.
“The power of art is that it can transcend differences, connect with people on a visceral level, and compel action,” says Emerging Explorer Asher Jay, whose work brings attention to conservation crises around the world. Meet Asher and learn more about her work.
Rediscover Ancient Cultures
Since the 1910s, the National Geographic Society has supported archaeological study and preservation, starting with Hiram Bingham’s historic rediscovery of the Lost City of the Inca, Machu Picchu.
Last Wild Places
Pristine Seas is an exploration, research, and media project to find, survey, and help protect the last wild places in the ocean. It is essential that we let the world know that these places exist, that they are threatened, and that they deserve to be protected. Learn more at Pristine Seas.
The Larsen-B Ice Shelf on the eastern side of the Antarctic Peninsula is accessible only by sea kayak, sailboat, and ski. This remote and beautiful landscape has been dramatically changed in recent years due to climate change. Learn more about National Geographic’s research on climate change.
Inspiring Tomorrow’s Visionaries
At age 15, Emerging Explorer Jack Andraka invented a potentially lifesaving tool that can help detect pancreatic, lung, and ovarian cancers. Now 17 years old, Jack is continuing his cancer research while attending school. Learn more about Jack’s inspiring work.